Privacy Policy

This Privacy Policy describes how First Street Books ("we," "us," or "our") collects, uses, and discloses your personal information when you visit or make a purchase from firststreebooks.com (the "Site").

1. Who We Are

First Street Books

850 College Ave

Kentfield, California 94904

United States

If you have any questions about this Privacy Policy or how we handle your personal information, you can contact us at:

Email: contact@firststreebooks.com

2. Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. We refer to this automatically-collected information as "Device Information."

We collect Device Information using the following technologies:

  1. "Cookies" are data files that are placed on your device and often include an anonymous unique identifier.
  2. "Log files" track actions occurring on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
  3. "Web beacons," "tags," and "pixels" are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as "Order Information."

When we talk about "Personal Information" in this Privacy Policy, we are talking both about Device Information and Order Information.

3. How We Use Your Personal Information

We use the Order Information that we collect generally to fulfill any orders placed through the Site, including:

  1. Processing payment information
  2. Arranging for shipping
  3. Providing you with invoices and/or order confirmations
  4. Communicating with you
  5. Screening orders for potential risk or fraud
  6. Providing customer support

When in line with the preferences you have shared with us, we may also use this Order Information to:

  1. Communicate with you about products, services, special offers, or promotions
  2. Provide you with information or advertising relating to our products or services

We use the Device Information that we collect to help us screen for potential risk and fraud, and more generally to improve and optimize our Site, including by generating analytics about how customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns.

4. Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we may use service providers to help operate our Site, process payments, fulfill orders, and provide customer support.

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

5. Behavioral Advertising

We may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's educational page.

You can opt out of targeted advertising by using the links below:

  1. Facebook
  2. Google
  3. Bing

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal.

6. Do Not Track

Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.

7. Your Rights

If you are a European resident, you have the right to access the personal information we hold about you, to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information provided above.

If you are a California resident, you have certain rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion of your personal information, and the right to opt out of the sale of your personal information. To exercise any of these rights, please contact us at contact@firststreebooks.com.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you, or otherwise to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to the United States.

8. Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

9. Children's Privacy

The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us so we can take appropriate action.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically for the latest information on our privacy practices.

11. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at:

First Street Books

850 College Ave

Kentfield, California 94904

United States

Email: contact@firststreebooks.com